Step by Step: The UITruth How-To Guide

UITruth is designed so you're never lost, even the first time. This guide walks through everything in order — from trying it with no sign-up, to running measurements for real.

Each step is broken out on its own so you can follow along and actually do it as you read.

Step 0: try it once, with no sign-up

Signing up right away can feel like a lot to ask. UITruth has a free check that needs no account and no credit card. Without an account you can try it up to 3 times a day. Start here.

  1. Open the free check page (/check)
  2. Type one question you want to check — something like "Recommend a good labor-and-social-security office in Shibuya," phrased the way a customer would actually ask it
  3. Run it, and we put that question to the real ChatGPT and show you the result from the answer that comes back

Take a look at whether your name comes up, and which companies do. Most people notice right here that it's "not what I expected." That realization is usually what gets people to start measuring for real.

Step 1: sign up free to keep measuring

Once a single check isn't enough and you want to keep watching, sign up for the free plan. It covers up to 20 checks a month, no credit card needed.

  1. Open the sign-up page (/signup)
  2. Sign up with your email address
  3. Signing up automatically creates your own workspace (organization)

From here you can save questions and brands and measure them repeatedly.

Step 2: register your own brand

First, register what you want to look for within AI answers — usually your company or product name.

What matters here is also entering any alternate spellings or short names (aliases). Even if your official name is "XYZ Corporation," an AI answer might just call you "XYZ." Registering common short names or service names as aliases means we'll automatically catch them when they show up in an answer. This matters even more for compound Japanese names (like "XYZ Card"), where alias registration especially pays off.

Step 3: register competitor brands too

Registering the competitors you want to compare against, not just yourself, makes the tool considerably more useful.

For the same question, how often do you and your competitors each show up? That ratio is your share of voice. It lets you see your own presence relatively, not just in isolation. Register aliases for competitors too, the same way you did for yourself.

(Parallel monitoring of multiple brands is more fully featured on Pro and above. Basic comparison also works on Free and Standard.)

Step 4: write your questions (prompts)

Next, register the questions you want to put to the AI. UITruth calls these prompts.

The trick is phrasing them the way a customer would actually ask an AI — not internal jargon or formal category names, but your customer's own words.

  • Good: "Recommend a tax accountant in [place name] who can help with a tax return"
  • Too vague: "Comparison of tax advisory services"

It's worth preparing more than one question, not just a single one, since phrasing changes the answer. A small set of angled questions — "what's recommended," "what's cheap," "what's good for beginners" — starts to reveal which questions you show up for and which you don't.

Step 5: run it

Once your questions and brands are set up, run it. UITruth puts that question to the real ChatGPT and pulls the answer that comes back.

Pulling the answer can take a little while — it isn't instant, since it's processed in the background. After a short wait, the result appears in your execution history.

Step 6: read the result

This is where it counts. Here's what the result tells you:

  • Mentions: how often you and your competitors were referenced within the answer
  • Cited sources: the websites and URLs the AI leaned on. Worth a close look — knowing which sources get picked up is a hint about where to place your own information so it gets picked up too
  • Related questions (fan-out): the related searches the AI branched into from that question, showing where a customer's interest spreads
  • Local results: the shops and offices that surfaced for a place-name question
  • Products and pricing: product names and prices that appeared in the answer (Pro plan)
  • Ads: ads shown within the answer

The first thing to check is simply: did you appear, or not? If not, dig into the cited sources to see why a competitor got picked instead. If you did appear, check whether the description is accurate.

Step 7: keep measuring on a schedule

Measuring once and stopping leaves value on the table. AI answers shift with the question and with time. Run the same question regularly and log the changes, and a trend emerges — are you showing up more, or less?

Monthly is fine, quarterly is fine too. Staying consistent is also how you can confirm whether your changes are actually working.

In short: start with one sentence

The steps might look like a lot, but getting started is surprisingly simple. You can try it anytime, starting with one question and no sign-up. How does your company show up when a customer asks? Try typing one sentence and find out.

Start by knowing how you look today.

There's a free audit — no account, no credit card. Enter one question you want to check, and we put it to the real ChatGPT, showing how you and your competitors appear in the answer.

How-To Guide — UITruth